Describe the rise of conservative movement as seen in the presidential candidacy of Barry Goldwater (1964) and the election of Richard M. Nixon
Nixon Campaign – what was his strategy to win
Nixon used a strategy called the Southern Strategy which was based on the exploitation and appeal to racism against African Americans in order to gain the southern, white, Republican vote.
I will always remember how Nixon used racism to gain the white vote in the south. It is horrible how one can actually manage to appeal to a group based on the discrimination of another and manage to win the Presidency this way. This applies today as many groups, including political ones, gain support based on the bias and exploitation of another.